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Piercing Together The Fragmented Media Behaviors
Of Today's Consumers

Measuring Behavior In A World Of Constant Connection

Industry Trends, Content Distribution & Monetization

  • What platforms are audiences using to access content?

  • Is content available where audiences expect it?

  • What are the emerging trends in audience preferences?

Audience Segmentation & Targeting

  • Who are our most engaged viewers/users?

  • Identify high-value audience segments

Marketing & Advertising

  • What channels & platforms are reaching our target audience?

  • How effectively are our marketing campaigns?

About MIDG

Imagine an elephant gracefully traversing through the vast savanna.

 

Just like this majestic creature with its unparalleled memory, MIDG acts as the guardian of your digital journey, meticulously logging every interaction.

 

Just as the elephant never forgets, MIDG ensures that no digital footprint goes unnoticed, painting a vivid picture of your online adventures with unparalleled detail & accuracy.

Panelists

The MIDG panel has been carefully curated & amassed over the past 7 years by offering panelists incentives from brands in exchange for sharing their digital journeys with us.

Platforms

Once someone has installed our software we connect across their digital ecosystem.

MIDG

In the MIDG Panel we are capturing ALL the places a panelist went 24/7. We call this Zero-Party Data, data we collect from them with their permission.

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Coming Soon: Our Series Of Services

Welcome to MIDG! Our tool is designed to provide tailored solutions to meet your needs. We offer three unique monthly subscriptions that provide up-to-date information on generations, platforms, genres, and more. Alternatively, if you require custom analytics, simply select our custom study option and connect with us. We'll work with you build a plan that is exclusively tailored to your needs.

OUR CLIENTS

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TESTIMONIALS

“MIDG's data science solutions have transformed our business, providing us with valuable insights that have revolutionized our decision-making process.”

Actress, Writer & Producer

Jennifer Beal

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Request A Meeting To Learn More About How MIDG Data Can Work For You

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